In an underdeveloped nation like Nepal, are import businesses good? In the context of Nepal, there are over a number of importers which import goods from abroad. Those goods, commodities and services include all quality and brands. Imports include FMCG commodities as well as higher end products. The already well established brand names have made an impact and thus anything from such renowned brands sell very well in the local market.
The nation itself is tagged as one of the poorest nations of the world but looking at the trend of consumption, the tagging could be referred to as an error. The world’s top brands sell well in which the price factor plays a very minimal role. People have the capacity to spend cash upon the brands they trust. From clothing and apparels to cosmetics and electronic gadgets and vehicles to luxurious good from furniture to rugs and mats, people go for the biggest names in the industry. Nepal has been a very favorable place where brands have maintained their rapport. Though the turnover may not be as good as in other nations, the business is quite good keeping in mind, the geographical shape and size and of course the demography.
The nation itself is tagged as one of the poorest nations of the world but looking at the trend of consumption, the tagging could be referred to as an error. The world’s top brands sell well in which the price factor plays a very minimal role. People have the capacity to spend cash upon the brands they trust. From clothing and apparels to cosmetics and electronic gadgets and vehicles to luxurious good from furniture to rugs and mats, people go for the biggest names in the industry. Nepal has been a very favorable place where brands have maintained their rapport. Though the turnover may not be as good as in other nations, the business is quite good keeping in mind, the geographical shape and size and of course the demography.
Not to ignore, the market share of unlabelled brands is also very huge. There are importers who order good in a bulk and have their own brand name labeled. These unlabelled brand names are far cheaper than the big brands and thus sell very well especially in the remote areas of Nepal. However, the brand consciousness has already grabbed the remotest of areas but the price factor plays a vital role in such areas.
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